Fireside chat: Strategic narrative: Should it be your next strategic move?

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About this talk

PMM are storytellers. We set the context for the product, for the portfolio but should we also set the context for the company? Isn't that up to the CEO, the CMO, the CPO?

Leaning into corporate strategic narrative connects PMMs with the company leadership, with the sales motion, with corporate communications and storytelling unlike ever before.

In this session, we'll explore the framework and what to expect as you embark on this journey.

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